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Chris Lucia

  • Portfolio
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Nike Basketball

Work

To kick-off the Nike x NBA partnership with its Tap into the Game campaign, AKQA planned and shot editorial content to sustain an entire NBA season

Role

I developed interview questions for 20 NBA athletes. When we received the transcripts, I planned 83 Nike App stories for the full NBA season and performed lead copywriter duties.

Agency / Client

AKQA / Nike Basketball

1638 - Basketball - Jersey Means More - Demar Derozan - 9.21_op3.jpg
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1865 - BB - Athlete Journal – Bradley Bel  Brotherhood St. Louis.jpg
1874 - BB - Athlete Journal – Markelle Fultz Family Matters.jpg
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ASSOCIATE CREATIVE DIRECTOR | PORTLAND, OR